Join us for the very first Art & Ales, a one-of-a-kind live art competition and celebration of local creativity — all in support of the Hernando County Fine Arts Council.

Watch five talented artists go head-to-head in a 6-hour live painting challenge, each creating a unique work of art inspired by a selected Tidal beer. You’ll get to see their creative process in real time, from first sketch to final stroke — and help choose a winner!

– $500 Grand Prize (Judge’s Pick)
– $250 People’s Choice Award (You decide!)

Get immersed in the experience with beer flights designed to pair with each artist’s inspiration. VIP tickets include a curated flight, limited-edition merch, and other perks — with a portion of every ticket donated to support arts programming in Hernando County. (VIP tickets sale to go live soon.)

This is a free event, open to all! Beyond the live painting competition, enjoy:

• Live music in the taproom

• Food truck on site

• Art installations and vendor activations

• Custom merch, VIP bundles, and more!

Interested on becoming a sponsor? Get in touch or view the sponsor levels.